The Australian Cycle Alliance inc (Cycle) is a registered not-for-profit media organisation with a mission to #MoveCyclingForward. Our brand is sought after by the traditional news media (television, radio, press) with Cycle directors being approached daily to provide coherent and vital commentary.
Cycle informs the public, consults with policy makers, works with cycling advocates, and helps journalists to be the best that they can be. We give oxygen to the stories which are going to rally support for cycling infrastructure and give heart to people on the cycling fringes, encouraging them to ride more often, get back on the bike, and realise that cycling is transport and not just a passtime. When you advertise with Cycle, you associate your brand with an organisation which is committed to the longterm growth of cycling.
Cycle has a significant and growing social media presence which allows people to easily access and share our stories with more people. Blog posts originating on cycle.org.au are shared on our high volume newsfeeds and forums, to over fifteen thousand fans, followers & members, and direct interested people back to our site to read on. On FaceBook alone we have a Post Reach ranging from a hundred thousand to a couple of million in any given week. Advertising with Cycle gets your brand seen by all the right people.
We are developing a range of advertising options, from website space & email footers through to the geographically-based Cycle Friendly program. That’s why we’re looking for expressions of interest at this point, rather than offering a particular finished product. Advertising with Cycle.org.au will make good business sense, gets your brands associated with Australian Cycling’s voice of progress and helps actualise our mission of moving cycling forward.
Call or email us to get on our radar and start the discussion.
